CREABLE

Cultural feasibility plan:
from Paper to Sustainable Reality

Having a good idea is only 10% of a project’s success. The rest depends on its execution and, above all, its financial soundness. A cultural feasibility plan is not a bureaucratic formality for requesting a grant; it is the tool that determines whether your project will survive its first year or become an insolvent structure.

Under the direction of Jordi Soler Martí, at Creable we specialize in grounding creativity into realistic management models. We analyze every variable to ensure that your cultural project is not only artistically valuable but also economically viable.

What is a Feasibility Plan and why is it important in the creative and cultural sector?

A feasibility plan is a rigorous study that analyzes whether a project has the necessary conditions to move forward. In the cultural sector, where income is often hybrid (public and private), this document becomes the indispensable roadmap for decision-making.

Without a feasibility plan, you face:

  • Cash flow risks: Not anticipating when you will receive grants can halt your activity.
  • Invisibility to investors: No financial institution or private collaborator will invest in a project that does not demonstrate clear numbers.
  • Over-dimensioning: Spending more than the structure can support in the initial phases.

At Creable, we analyze the economic sustainability of associations and foundations from a 360-degree perspective:

  • Economic viability: Does the project generate enough income (own or public) to cover expenses?
  • Financial viability: Do we have the liquidity (cash flow) to pay bills before the grants arrive?

Operational viability: Does the team have the management capacity to execute the plan?

THE METHOD

The Jordi Soler method: Viability with a "cultural layer"

Most financial consultants apply standard formulas that do not work in culture. The creative sector has its own rhythms, grant calls (ICEC, OSIC, European funds), and social returns that require specific analysis.

Market and environment analysis

We don't just analyze the competition, but the ecosystem. Where is your project located? Is there real demand? Jordi Soler helps you identify your niche to ensure that the value proposition fits with the target audience.

Cost and income structure (Break-even)

We calculate the break-even point: how much you have to invoice or how much aid you have to receive in order not to lose money.

  • Own income: Ticket sales, merchandising, services.
  • External financing: Private sponsorship and patronage.
  • Public aid: Grant calendar and technical justification.

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PHASES OF THE PLAN

Phases of the feasibility plan development

A feasibility plan prepared by Creable follows an auditable and transparent process:

Business Model Audit:
We use the Culture Canvas to understand how value is generated.

Investment Plan:
What do we need to start? (Equipment, spaces, communication).

Forecasted Profit and Loss Account:
A 3-5 year projection of your financial health.

Cash Flow Plan:
The most important document. When does the money come in and when does it go out? Crucial for daily survival.

Sensitivity Analysis:
What happens if we don’t receive the expected grant? We design contingency plans.

Viability for grants: ICEC and European Funds

In Catalonia, access to public funds such as those from the ICEC (Catalan Institute for Cultural Companies) or European Union aid requires an impeccable economic report. One of Jordi Soler’s differential values is his experience in liaising with the administration.

A well-structured feasibility plan exponentially increases your chances of success:

  • It provides coherence between the artistic and economic reports.
  • It demonstrates management capacity to evaluators.
  • It facilitates the subsequent justification of expenses.

Why trust the expertise of Jordi Soler Martí?

In a world of generic consultancy, specialization is key. Jordi Soler has accompanied dozens of cultural entities in transforming fragile ideas into robust projects.

  • Real experience: Deep knowledge of the cultural fabric and its vulnerabilities.
  • Personalized support: We don’t just deliver a PDF and leave; we help you understand your numbers.

Focus on impact: We believe that economic viability is the means to achieve the cultural impact you seek.

Frequently Asked Questions (FAQ)

Is a business plan the same as a feasibility plan?

A business plan is broader (includes marketing, HR, vision). A feasibility plan focuses on the question: “Is it economically feasible?”. It is the hard core that validates the rest of the business plan.

Can you create a feasibility plan for a project that is already underway?

Absolutely. In fact, it is highly recommended when a project wants to grow, change its structure (for example, moving from an association to a foundation or company), or when it detects recurring losses.

How long does it take to have the plan ready?

Depending on the volume of data, a standard feasibility plan can be ready in about 4-6 weeks of joint work.

Can I apply for a grant without a feasibility plan?

You can, but your chances of a high score drop drastically. The administration wants to see that the project is solvent.

How much does it cost to create a feasibility plan?

The cost depends on the complexity, but it is an investment that pays for itself by avoiding a single cash flow breakdown.

Do you want to know if your project is truly viable?

Request a strategic session with Jordi Soler Martí

Turn your vision into a solid project

The biggest mistake is waiting for money problems to fix themselves. Viability is designed. If you want your cultural project to have a future, you need a financial foundation to support it.

Take the first step towards sustainability. Jordi Soler Martí will help you analyze the viability of your proposal with the rigor your talent deserves.

REQUEST YOUR VIABILITY PLAN

OPINIONS

Testimonials: What our clients say

"We came to Jordi with a festival that was growing in audience but losing money every year. With his viability plan, we discovered that our fixed cost structure was unsustainable. In one year, we have gone green without losing artistic essence."

Marc T.
Director de Festival d'Arts Escèniques

"Professionalizing our association was a huge challenge. Creable's Viability Plan gave us the credibility we needed to negotiate with banks and the city council."

Laura S.
Fundació Cultural

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